Sexist attitudes affect the credibility of statements on gender (in)equality. However, Isabel Inguanzo, Hugo Marcos-Marné, Araceli Mateos and Homero Gil de Zúñiga argue that the gender and expertise of the source of the message interact with these attitudes. Here, the authors suggest possible improvements to communication strategies in gender equality campaigns
Associate Professor, Democracy Research Unit, University of Salamanca
Isabel is a sociologist with a PhD in political science.
Prior to her current role, she worked at the UNESCO Regional Office for the Pacific States in Samoa (2014–2015), coordinating the Social and Human Sciences department.
Isabel’s research is primarily on comparative politics and activism, with particular focus on gender and minorities.
She has also worked as a consultant (researcher and reviewer assignments) for the European Parliament Subcommittee on Human Rights (2017–2020).
She has published articles in Information, Comunication & Society, Contemporary Politics, American Politics Research, Social &Legal Studies, Territory, and Politics & Governance.
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